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Research & Insight Digital Experience Packaging CPG Fashion B2B Strategy Product Business Model Food & Beverage Women Manufacturing Ideation/Prototyping Multi-channel Design Social Innovation Sport & Fitness Family/Kids Technology Brand Service Design Retail Medical & Wellness Entertainment Electronics
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Leveraging user insight to define future collaboration for HP
As a leader in visual collaboration, IA and HP teamed to research insights for the entire future telepresence experience, understanding everything from the in-meeting experience, to the tasks involved prior to and after the meeting. The insights uncovered drove design change both in the studio environment and their service offerings.

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IA Collaborative