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IA CollaborativeIA Collaborative

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Research & Insight Digital Experience Packaging CPG Fashion B2B Strategy Product Business Model Food & Beverage Women Manufacturing Ideation/Prototyping Multi-channel Design Social Innovation Sport & Fitness Family/Kids Technology Brand Service Design Retail Medical & Wellness Entertainment Electronics
IA Collaborative
02 /
Creating an Innovative Footwear Solution
Nike asked IA Collaborative to participate in the design of a new basketball shoe. Currently in development and performance testing, the shoe is slated to launch in 2013... and that’s all we can say right now.

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