Insights

Elevating the Impact of Service Design

by IA Collaborative on 17.07.2018

On Wednesday, July 18, we welcome the Service Design Network Chicago chapter for a presentation about IA Collaborative’s service design work and methods, followed by mixing and mingling on our rooftop.

Elevating the Impact of Service Design: At IA Collaborative, we practice service design as just…Design. Because we believe that no matter who you’re designing for—or what you’re designing—a “service design mindset” is critical to understanding and addressing the complete experience of your users. Through the lens of our recent work for Hyatt, Nike, and more, we’ll share how we’ve elevated the impact of service design to ultimately inspire brand evangelism, drive lifelong customer loyalty, and create disruptive business impact.

For tickets and further info, click here.