Insights

Innovation Roundtable Summit Keynote: Forefront Innovation with Generative AI – Expanding Opportunities, Generating Insights, and Increasing Speed to Market

by Vel Genov on 31.10.2024

IA Collaborative Co-Founder and Co-CEO, Dan Kraemer recently keynoted at the Innovation Roundtable Summit in Copenhagen.

He shared how companies can integrate Generative AI into their innovation approach, incorporating new capabilities and tools to identify more hypotheses, expand thinking, and increase speed. Dan shared insights on:

  • Interweaving Generative AI into the innovation process – making ideas less linear, expanding the thinking, and increasing speed across the innovation funnel
  • Leveraging Gen AI to identify unmet needs and creating synthetic customers to test solutions
  • Taking an agent-focused approach to AI with multimodal models to think more holistically and fill in blind spots
  • Advantages and benefits of leveraging AI for new ventures – from generating instant insights from qualitative and quantitative data through greater data accessibility and solution validation
  • The changing role of innovators as curators and co-pilots of innovation – and the critical role of culture in leveraging AI successfully