IA Collaborative Experience Design Featured in the New York Times

In a New York Times piece entitled “Not Just Rooms, Hotels Offer One-of-a-Kind Experiences,” one of IA Collaborative’s experience design concepts for Hyatt was featured as part of an article highlighting new service innovations in the travel and hospitality space. The article details a concept IA Collaborative developed around creating immersive excursions to help travelers integrate with the best of local culture.