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Design for Women: Katie Schlott Talks Inclusive Design

To celebrate International Women’s Day, IA Collaborative Partner Katie Schlott sat down with Bill Staikos of the Be Customer Led podcast. In the conversation, Katie explains why inclusive design is so important today. She talks about why she started a Design for Women capability at IA. She talks about ways that companies can innovate to meet women’s needs now and in the future.

As we celebrate International Women’s Day…think about, how are you integrating your various products, services or solutions to solve bigger, more systemic challenges facing women?

Katie Schlott, Partner, IA Collaborative

During the podcast, Katie explains what inclusive design is more broadly. She talks about what inclusive design means for women. She emphasizes the importance of including the perspective of all women when designing new products and services.

Katie mentions statistics from the book Invisible Women: Data Bias in a World Designed for Men. This book illustrates the many opportunities we have create new and better products and services for women.

When you’re designing for and marketing to the same homogeneous demographics time and time again, you’re missing out on huge areas of opportunity for equity and innovation.

Design for Women: Learn More and Connect with Us

If you’re interested in learning more about IA Collaborative’s Design for Women capability, visit www.iacollaborative.com/women

To listen to the podcast, visit Katie’s Be Customer Led show page: https://becustomerled.com/captivate-podcast/katie-schlott-talks-inclusive-design-designing-for-women/

You can also watch, download, or listen to the episode here: linktr.ee/becustomerled

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Design for Women: Katie Schlott Honored by She Runs It “Changing the Game” Awards

Katie Schlott, Partner of Client Growth Strategies at IA Collaborative, is a winner in the 2021 She Runs It Changing the Game Awards, which are dedicated to “recognizing women who are true catalysts of innovation – fearlessly making bold moves and reinventing their organizations and those of their clients.”

A winner in the ‘No Apologies’ category, Katie is a transformational leader driving high profile innovation initiatives for IA’s Fortune 100 clients. Last year, Katie launched IA Collaborative’s latest offering, network and knowledge-sharing platform, Design for Women, which aims to infuse gender equity into the design process and put women at the forefront of new product and service innovation.

Katie is a champion for women’s professional development inside and outside of IA. She is committed to showcasing what women in innovation leadership can look like through mentoring budding female entrepreneurs at organizations like 1871, She Runs It, and the Business Incubator program at Oak Park and River Forest high schools, where she resides with her family.

On the Executive Board of Friends of Prentice, which funds research at Prentice Women’s Hospital at Northwestern University in Chicago, Katie is an outspoken champion of women’s health and funding research grants to design better healthcare experiences and outcomes for women. 

Inspired, and want to connect?